The Monsterpots are what you’d call a staple in my Kest Pottery shop. In marketing parlance, it’s called a “signature item” that I make all the time and it’s a unique thing. One might call it a branded work and in doing so, I betray the fact that I’ve been doing waaaaayyyy too much research about marketing.
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I’m excited to share with you that I’ve recently partnered with Ms. Jane Frank of Wow-Art agency , online gallery representative, to offer the original paintings for three of my books:
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I received my first 2 Golden Guide book projects at the same time: Junior Golden Guide: Butterflies, and Moths, and Junior Golden Guide: Bees, Wasps, and Ants. Turnaround time for each was 6 months and I was so excited…
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Say “SEO” and my stomach churns a bit and I feel a low grade anxiety, but I can’t place its source. It’s just a phrase that describes the rules that govern how other people search stuff online. According to web wizards like Neil Patel, how your product/ offering/ service is searched by the majority of us humans is the guide by which you should choose your keywords— and not how you would maybe categorize it or describe it yourself.
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Lately, I’ve been doing a ton of research on marketing, sales, and passive income, in relation to my art career, so if you’ve also been wondering about this kind of thing for yourself too, then read on.
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In a recent interview, I was asked to detail an experience in my life that shaped and empowered me. There were many that formed my early thinking but one really stood out as an “empowering” situation, and really gets at how I move about in the world— then and now, still. I was learning to…
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Students, artists in particular, get frustrated with the seeming lack of speed on their journey to “success” (whatever that might mean). And I get it. I quit art school (the first time in the 80s) with one semester to go because I was offered a job “ghost” painting with a professional illustrator. I mean, the choice of go to school or make money and art….
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In 1995, Franklin Watts published the Animal Skeletons book which I had immense joy in illustrating. I mean, who wouldn’t luuuurrv painting and drawing skeletons and bugs and hardshelled animals, etc?! When I started looking at the art direction and started thinking about what reference I’d need for the illustrations…
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What is your wonderful art nerd superpower and gives you great joy in the doing? Do you have a lot of "shoulds" chattering away in your brain, telling you that you need to make one kind of art over another? Is it motivated by the glittery prospect of surface rewards that have nothing to do with the deeper satisfaction of actually creating the work?
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Are you an artist thinking about how to price your work? Are you a potential buyer looking for art that you like but with "affordable" prices? Here are some questions for you to consider:
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Writing a great artist statement can be frustrating and difficult. Being asked to synthesize a body of work into a 2-3 paragraph “statement” is hard because what we’re being asked to do is not a mission statement (ie what we’re going do to change the world) but a statement of our process and why. The point of an artist statement is…
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Hmmm. What am I afraid to tell you about myself that might make some of you self-select out and say "nope, that's not for me" right from the jump? I thought about it and after a bit of mild cheek-gnawing, thought-- ok, I’ll tell you: I believe in magic ….yes, I do.
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I've written on this topic before and it's still one of my favorite perennial questions. I ask myself this question a lot when I find myself feeling that little sour churn of "no, I don't want to do that [insert certain thing] in my work.
Then I get to ask myself, "why not?"
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We artists beat ourselves up for not being able to make a living at our art. We get depressed when we're not making as much money as we need to live solely on our art. But I'm telling you that's okay. That you're doing *any* artistic endeavor at all is success--- the success is in the doing. And in an ever-increasingly capitalist industrial world, making art from one's own hands is a radical and subversive act.
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Why do we try to measure success by looking at what we don't yet have?
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Style is where our ability bumps up against our ambition, so technically, we *always* have a style. That means too, that as our abilities grow and ambitions change, our style is always evolving…
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Whether you're looking at art in a gallery/ museum space or your own artwork, you want to be able to discern what the art is *doing* not just by the way a piece feels to you, but by some very objective and concrete observations that can be applied universally. Here are the components of objective critique of a work of art that I always used when I was teaching and assessing student work.
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Not gonna lie to you, I too, have been a little confused about all the sculpture and pottery that I’ve churned out over the past 30 years and what it means to my trajectory as an artist. As I’ve also been a serious…
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Have you thought about the way we artists use repetition? If you identify your motifs, you will have acquired more keys to unlock the “why” of the work you do.
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Trying to be something I really wasn’t meant that I hadn’t been paying enough attention to what my work was always saying to me. I lost my way because I got caught up in other artists’ journeys and what was successful for them, lured away by this idea that if I…
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